Independent Sales Representative's OVERVIEW

Your business is the business of Wordspecs

Innovative ways to build your image, brick by brick. Wordspecs will create an advertising campaign that utilizes the best media in the best combination to market your business. Build the foundation that gives your business identity program the strength to weather the market. Begin with a free initial consultation.

Philosophy

• Understand that the primary purpose of advertising is name recognition
• Develop an overall business identity that is distinctive
• Maintain that identity consistently in everything we do for you
• Have an annual plan, and follow through
• Budget for advertising as a fixed expense

Client Mix

Businesses served include privately held owner-operator businesses, retailers, restaurants, service organizations and non-profits. Clients are free to work with Wordspecs without retainers, using their services for a single element of the marketing mix or as a full-service "turnkey" operation.

New clients are invited to take advantage of a free one-hour consultation, to explore, at no obligation, how Wordspecs' capabilities fit with their advertising and marketing needs. We also offer a "brainstorming" service, on an hourly basis, to help clients develop an overall plan. Then they may choose to execute their plan with their own resources or hire Wordspecs for various elements.

Our services

Development of:

• logo designs
• business cards
• letterheads
• brochures
• direct mail
• copywriting
• newsletters
• catalogues
• sales sheets
• space advertising
• TV commercials
• musical jingles
• videos
• web sites

Production for:

• digital scans
• layouts
• typography
• photography
• illustration

Consultation on:

• business identity programs
• media plans
• marketing strategies
• search engine optimization